Johanna Schnier

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Prof. Johanna Schnier

I am an Assistant Professor at the Department of Management and Technology.

I study how organizations evaluate novel ideas—a key challenge in strategy and innovation. My research focuses on when and why evaluators overlook promising ideas or advance weak ones, and how evaluation shapes individuals’ ability to revise, abandon, or generate ideas. Broadly, I aim to understand how organizations can build and sustain strong idea pipelines over time.